DAM
SOLUTIONS
Digital Asset Management (DAM) became a cornerstone of our creative process in 2019. By 2021, we fully transitioned to Frontify, which I built from the ground up, designing both the backend and frontend user experience. In 2024, I decided it was time to evaluate whether Frontify was still the best fit for our needs. After conducting multiple platform comparisons, I realized that Frontify offered many features we didn’t actually use. I ultimately decided to migrate to a new Air platform that better aligns with user experience and user requirements.
Wireframe 2021
I began wireframing and delving into the user journey, designing a front-facing page tailored for users seeking quick access to the latest launch assets. Simultaneously, I developed a backend system for our team to ensure information remains organized and confidential.
Frontify Launch 2021
We developed and provided a comprehensive tutorial to help users become familiar with Frontify.
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AIR 2024
Conducted a long-overdue review of DAM comparisons, including an in-depth user analysis focused on budget considerations, user experience, and platform usage.
AIR Migration & Launch
Conducted a long-overdue review of DAM comparisons, including an in-depth user analysis focused on budget considerations, user experience, and platform usage.
